Posted on May 22nd, 2009 by Doug Hall
An eight week study of employees from four companies found that when staff took a shower during the day they realized a 42% increase in productivity and a 33% increase in creativity. This is reported in the Globe and Mail.
Anyone got an idea why this might be the case?
Filed under: Science of Creativity | 9 Comments »
Posted on May 21st, 2009 by Doug Hall
With the the cloud of negativity that hangs over today’s business people – it’s easy to simply give up when you meet objections or a no. Sales people drive by customers – shooting off their sales pitches looking for instant reaction. If they miss. They drive on to the next, and the next, and the [...]
Filed under: Science of Commercialization, Science of Sales & Marketing | No Comments »
Posted on May 19th, 2009 by Doug Hall
Our Merwyn Business Simulation Research generates validated sales forecasts for new businesses, products or services that can be very useful in convincing investors, invention buyers or distributors to become involved with your innovation. It’s the sales forecasting system that powers the US Department of Commerce’s NIST/MEP’s USA National Innovation Marketplace
The following is a “Do it yourself” [...]
Filed under: Science of Commercialization | No Comments »
Posted on May 19th, 2009 by Doug Hall
Uniqueness sets off a chain reaction of benefits. When your offering is unique, it’s easier to get distribution and awareness. Your trade customers have a real reason to stock products that are genuinely new, as opposed to simply another variation of the same old stuff.
When you’re really new and different, it’s easier to make [...]
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Posted on May 19th, 2009 by Doug Hall
All dads want to be heroes to their kids.
Being a hero to our kids is something we dads tend to care more about than our female counterparts. It’s a trait that’s mixed in somewhere in the deep, dark genetic jungle of the male mind-set.
Each of us wants our kids to see us as [...]
Filed under: Parenting Ideas/Innovations | No Comments »
Posted on May 18th, 2009 by Doug Hall
A monumental study involving 239 new products and 3,500 consumers tracked over 52 weeks identified three distinct strategies for achieving success in generating trial of new initiatives. As the leader of your organization, you need to make a commitment to one and focus your organization’s energy.
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Posted on May 18th, 2009 by Doug Hall
When it comes to trying something new, your child is a fraidy cat.
Being a fraidy cat isn’t all bad. Kids who don’t exercise some degree of caution are kids who don’t look before they leap. Emergency rooms are filled with them
On the other hand, it’s important [...]
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Posted on May 16th, 2009 by Doug Hall
Graduation is a great concept. It signals the end of one state and the beginning of another. What if throughout life we had to have graduations every 4 to 10 years. It might force people to take stock of their life and live more conciously
Filed under: Doug's Soap Box | No Comments »
Posted on May 15th, 2009 by Doug Hall
It’s amazing the difference three years has made in my perspective on innovation. In our day to day work – we often don’t realize how far our thinking has changed. Yesterday I spoke to the same group of manufacturers in Hartford Connecticut -that I spoke to three years ago. In the discussions afterwards I learned how far [...]
Filed under: Doug's Soap Box, Random Wit & Wisdom, Science of Sales & Marketing | No Comments »
Posted on May 15th, 2009 by Doug Hall